Back on Stage: Reflections from The Outlook 2025
Yesterday, I had the chance to get back on stage — properly, after quite a while — at The Outlook 2025 conference in Melbourne. The last time I spoke on
From The Blog
Designing for Lives: My Shift Into Healthcare
I didn’t expect the path to show up so soon.But when it did, I knew I had to follow it. This wasn’t a detour — it was part of the
Choosing My Values Over Playing Someone Else’s Game
I’ve been thinking a lot about friendship, leadership, and the boundaries we draw between them—or sometimes don’t. A few weeks ago, I had a falling out with a friend from
Finding a voice from the shadows
I’ve Always Preferred the Shadow I’ve always gravitated toward the shadow role. I love watching people succeed—especially when I’ve coached them, challenged them, or quietly cleared the path. I’ve never
AI is a Tool. Taste is Human.
Use AI—but trust your taste. We’re not at the AI finish line but at the beginning.It’s not the norm yet. But soon, it will be like spellcheck, GPS, or Slack.
What It Felt Like to Talk About SEQ at Zoom
“At the time, we didn’t have a shared definition of what ‘good’ looked like—especially one that could work across 18+ products and teams.
So we added just one question to our usability tests:
‘Overall, how easy or difficult was this task to complete?’
That small change didn’t just give us data—it gave us a shared language.
It turned design quality from something subjective into something visible.” …
Raising the UX bar
How one question helped Atlassian make usability visible, align teams, and stop broken experiences from shipping. A practical story of raising the UX bar through SEQ. …
Every leader has an operating system.
Do you know yours? If you lead—or want to—there’s already something quietly shaping how you show up. Not your title. Not your tools. But your operating system. Most leaders have
A letter on fit
I’m in shock and overwhelmed. I had moments of hyperventilating on the streets of Stockholm. I am full of mixed emotions. Happy, sad, angry, disappointed, and frustrated. …
Shifts are hard (five)
I have never received performance feedback like this in my life. As a senior leader, I’ve also had to deliver many performance emails, so I know the process for these! …